Berlin – The International Institute for Peace through Tourism (IIPT) will commemorate the 25th anniversary of its First Global Conference: Tourism – A Vital Force for Peace at ITB, Berlin on March 7 , 2014.
The First IIPT Global Conference: Tourism – A Vital Force for Peace was a milestone event for the Travel and tourism industry – first introducing the concept of Sustainable Tourism – four years prior to the Rio Summit – and as well a new paradigm of “Tourism for a Higher Purpose” that includes the key role of travel and tourism in: – Promoting international understanding – Collaboration among nations – Protecting the environment and preserving biodiversity – Enhancing cultures and valuing heritage – Sustainable development for all – Poverty reduction and – Reconciliation and healing wounds of conflict
The event will pay tribute to 10 “Peace Makers” of the past 100 years; highlight achievements of the Peace through Tourism Movement over the past 25 years and present planned “legacy projects” of the 25th anniversary year.
Speakers include: Geoffrey Lipman, President, International Coalition of Tourism Partners (ICTP); Karine Coulanges, President, Skal International;Ivy Chee, Regional Director – East Asia, Pacific Asia Travel Association (PATA); Senior Executive from UN World Tourism Organization and Senior Executive from Visit Flanders.
The event will highlight achievements of the Peace through Tourism Movement over the past 25 years and present planned “legacy projects” of the 25th anniversary year.
IIPT Founder and President, Louis D’Amore said “IIPT is most pleased to have this opportunity to welcome leaders of the travel and tourism industry to our 25th anniversary event. As one of the world’s largest and fastest growing industries, the collective voice of travel and tourism leaders can be a powerful force for peace and justice in the 21st century. We look forward to seeing you at ITB.”