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Dragon Air rebranded as Cathay Dragon, commits to offer unique brand experience

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Dragon Air rebranded as Cathay Dragon, commits to offer unique brand experience Cathay Dragon

TravelBizNews Bureau --

Kathmandu: Cathay Dragon has committed to provide passengers more seamless travel experience across the airlines’ regional and international networks.

Regional Hong Kong carrier Dragon Air was officially rebranded as Cathay Dragon on November 21, 2016, linking the airline closer to its mother company Cathay Pacific.

Dragon Air Nepal is known as Cathay Dragon after its rebranding.

“The rebranding is aimed to introduce both airlines to a wider audience, from the growing inflow of overseas passengers who are more familiar with the Cathay Pacific brand, to the increasingly large numbers of Cathay Dragon passengers from Mainland China who seek the global connectivity ,” according to a statement issued by Cathay Dragon.

Cathay Dragon operates a fleet of 42 aircraft serving 52 destinations from Hong Kong to destinations in Mainland China and other cities within the region.

Cathay Pacific Airways is a Hong Kong-based airline offering scheduled passenger and cargo services to nearly 200 destinations in Asia, North America, Australia, Europe and Africa, using a fleet of more than 140 wide-body aircraft.

Cathay Dragon CEO Algernon Yau said: “As we align more closely with Cathay Pacific, new prospects will open up on multiple fronts enabling us to become stronger and thrive in this intensely competitive industry.”

Cathay Dragon Chairman Ivan Chu, CEO Algernon Yau and other members of senior management were joined by hundreds of staff to unveil the rebranding of Cathay Dragon House, the airline’s headquarters at Hong Kong International Airport on 21 Nov. 2016

 

Cathay Dragon, winner of the title of the World’s Best Regional Airline in the Skytrax World Awards for fourth time, has been a wholly owned subsidiary of Cathay Pacific since 2006.  

Cathay Dragon passengers will enjoy a more unified brand experience, from aircraft interiors and inflight services as a result of rebranding.

The members  of the oneworld alliance-  Cathay Pacific, Air Berlin, American Airlines, British Airways, Finnair, Iberia, Japan Airlines, LATAM Airlines, Malaysia Airlines, Qantas, Qatar Airlines, Royal Jordanian, S7 Airlines and SriLankan Airlines -serve more than one thousand airports in over 150 countries.

Cathay Dragon became an affiliate oneworld member in 2007. 

"We are pleased to announce rebranding of Dragon Air to Cathay Dragon and commit to provide quality services for passengers travelling to and from Nepal," said Cathay Dragon Country Manager- Nepal Ms. Keri Lui.

Cathay Dragon operates six weekly flights in Kathmandu-Hong Kong sector.

December 22, 2016

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