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May 2017

China launched ‘Beautiful China - 2017 Year of Silk Road Tourism’ campaign

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China launched ‘Beautiful China - 2017 Year of Silk Road Tourism’ campaign CNTA

By Ramesh Tiwari / TravelBizNews --

Kathmandu :  The China National Tourism Administration (CNTA)has launched a global tourism promotion campaign under the theme of  “ Beautiful China – 2017 Year of Silk Road Tourism”.

The Beautiful China -2017 Year of Silk Road Tourism advertising campaign aims to attract more tourists from different destinations of the world.

The tourism campaign was released simultaneously in Beijing and more than 20 countries, including the U.S., Britain, France, Germany, Russia, Japan and South Korea in early this year.

CNTA will also launch a series of marketing and promotional activities to promote China tourism in 2017. The other popular themes of tourism promotion unveiled by CNTA and CNTO are -  " China - Beyond Your Imagination " and " China - Like Never Before ".

According to State Council five-year tourism plan (2016-2020), China strives to develop tourism into a major driver for economic transformation and upgrades.

China plans to hold a world summit in Beijing this year on its “One Belt, One Road” initiative to build a new Silk Road.

The "Silk Road Economic Belt ” concept was introduced by President Xi Jinping's during his visit to Kazakhstan in September 2013.

The One Belt, One Road initiative - the Silk Road Economic Belt and the 21st-Century Maritime Silk Road – intends to promote connectivity   and infrastructure development covering different countries of Asia, Europe and Africa.

Nepal has already welcomed the 'One Belt , One Road' initiative introduced by Chinese President Xi Jinping and hopes that the initiative could play a vital role in infrastructure development in South Asia region including Nepal.

China National Tourist Office ( CNTO) Kathmandu has released this new tourism campaign “ The Beautiful China – 2017 Year of Silk Road Tourism “ in Nepal  as well .

The China National Tourist Office (CNTO) Kathmandu was established in 2001 as one of the overseas offices of the China National Tourism Administration (CNTA). CNTA has 20 overseas tourist offices around the world including Nepal.

China National Tourist Office (CNTO), Kathmandu, has been promoting   China tourism in Nepal through various promotional activities.

February 9 , 2017

Last modified on Friday, 24 February 2017 10:23

Travel Trade Fairs 2017

CMT, Stuttgart, Germany, January 14 -22

Vakantiebeurs,Utrecht Netherland,Jan.10-15

ASEAN Tourism Forum Singapore,Jan.16-20

TTF Bengaluru 2017, India, January 13-15

FITUR, Madrid , Spain, January  18-22

Adventure Travel Show,London,Jan. 21 - 22

IMTM 2017, Tel- Aviv , February 7-8

AIME Melbourne, Australia February 12-22

SATTE, New Delhi, India February 15 – 17

BLTM, Mumbai , India ,February 21-23

OTM Mumbai 2017, India February 21-23

GITF, Guangzhou China February 23- 25

ILTM Japan ,Tokyo, Japan 27 Feb -1 Mar

ITB, Berlin, Germany March 8-12

MITT, Moscow, Russia Mar 14 – 16

NATAS 2017, Singapore March 2017

VITM, Hanoi, Vietnam April 12-15

ATM Dubai, 2017 April 24-27

KOTFA 2017, Seoul , ROK  June 1-4

ITE , Hong Kong , June 15-18

Paris Airshow Paris, France June 19-25

BITE, Beijing, China , June 23-25

ITE HCMC,Ho Chi Minh city ,Sept . 7-9

PATA Travel Mart, Macau September 13-15

JATA Tourism Expo, Tokyo,Sept. 21-24

IFTM , Paris , France Sept. 26 – 29

ITB Asia , Singapore October 25 - 27

WTM London , November 6-8

CITM , Kunming , China November 2017                

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