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Sri Lanka Tourism to take Tea theme at WTM 2015

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Sri Lanka Tourism to take Tea theme at WTM 2015 new.lk

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Colombo : Sri Lanka Tourism Pavilion taking a cutting edge position of a Tea theme will include the launch of Loolkadura- where the 1st tea bush was planted by James Taylor and Dabatenna estate of Lipton fame will be announced as World Heritage sites submissions for UNESCO certification apart from show casing the 8 wonderful experiences in 8 wonderful days during World Travel Mart 2015.

The leading travel industry event staged annually in London- World Travel Mart attracts around fifty thousand tourism professionals which recorded an $244 million for the British economy and deal making at $2.5 billion dollars plus globally.

Sri Lanka tourism together with the private sector will be making a strong statement given the 16.8% cumulative growth and 31.2% growth in visitor arrivals in July said Dr. Rohantha Athukorala.

The Guinness Record bid of plucking 1000kg by amateurs in Nuwara Eliya and serving 35000 cups of tea at the Esala Perahera in partnership between Sri Lankan airlines, Sri Lanka tea board and APOT will add to the statement we will make from the Sri Lanka tourism Pavilion ,’said Market Head for UK Chameera Peiris.

‘We must find creative ways to make Sri Lanka Tourism cut through the aggressive competition apart from the Beaches that we are known for as we are up against stiff completion given that a typical British traveller googles island nations like North Atoll Male, Seashells as per the latest consumer insights of Trip Advisor. We must attract the top spending potentials British traveller as even now almost 22% of the revenue from tourism come from UK ‘,said Peiris.

As at July Sri Lanka has attracted 93,223 visitors at a growth of 12.6% and targeting two hundred thousand guests which accounts for higher revenue per traveller than any other destination according to a report published in news.lk.

Sri Lanka Tourism took a wild life theme at the Arabian Travel Mart(ATM) this year in Dubai and a Festival- Esala Perahera theme at KOTFA- Seoul, Korea.

“WTM - London will showcasing around 200 countries and 5,000 exhibitors which gives indicates the entrenched competition that exists in the market so we must find unique ways to bring out the DNA of the country- Diversity, Authenticity and Compactness ,”said Chairman Dr Athukorala.
Aug 20, 2015

Last modified on Wednesday, 26 August 2015 04:58

Travel Trade Fairs 2017

CMT, Stuttgart, Germany, January 14 -22

Vakantiebeurs,Utrecht Netherland,Jan.10-15

ASEAN Tourism Forum Singapore,Jan.16-20

TTF Bengaluru 2017, India, January 13-15

FITUR, Madrid , Spain, January  18-22

Adventure Travel Show,London,Jan. 21 - 22

IMTM 2017, Tel- Aviv , February 7-8

AIME Melbourne, Australia February 12-22

SATTE, New Delhi, India February 15 – 17

BLTM, Mumbai , India ,February 21-23

OTM Mumbai 2017, India February 21-23

GITF, Guangzhou China February 23- 25

ILTM Japan ,Tokyo, Japan 27 Feb -1 Mar

ITB, Berlin, Germany March 8-12

MITT, Moscow, Russia Mar 14 – 16

NATAS 2017, Singapore March 2017

VITM, Hanoi, Vietnam April 12-15

ATM Dubai, 2017 April 24-27

KOTFA 2017, Seoul , ROK  June 1-4

ITE , Hong Kong , June 15-18

Paris Airshow Paris, France June 19-25

BITE, Beijing, China , June 23-25

ITE HCMC,Ho Chi Minh city ,Sept . 7-9

PATA Travel Mart, Macau September 13-15

JATA Tourism Expo, Tokyo,Sept. 21-24

IFTM , Paris , France Sept. 26 – 29

ITB Asia , Singapore October 25 - 27

WTM London , November 6-8

CITM , Kunming , China November 2017                

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