• 32 villages of 18 countries named as ‘ Best Tourism Villages 2022’

    32 villages of 18 countries named as ‘ Best Tourism Villages 2022’

    Travel Biz News —

    The World Tourism Organization (UNWTO) has awarded 32 villages from 18 countries across the five world regions as ‘Best Tourism Villages 2022’.

    The accolade recognizes rural destinations that are embracing tourism as a driver of development and new opportunities for jobs and income, while preserving and promoting community-based values and products. The initiative also recognizes villages for their commitment to innovation and sustainability in all its aspects – economic, social and environmental – and a focus on developing tourism in line with the Sustainable Development Goals (SDGs), according to UNWTO.

    The villages were evaluated by an independent Advisory Board based on a set of criteria covering nine areas:  Cultural and Natural Resources , Promotion and Conservation of Cultural Resources ,Economic Sustainability ,Social Sustainability ,Environmental Sustainability ,Tourism Development and Value Chain Integration ,Governance and Prioritization of Tourism ,Infrastructure and Connectivity,Health, Safety, and Security.

    A total of 136 villages were put forward for consideration by 57 UNWTO Member States (each Member State could nominate a maximum of three villages) for the 2022 edition. From these, 32 were recognized as Best Tourism Villages by UNWTO.

    A further 20 villages will enter the Upgrade Programme. All 52 villages will also become part of the UNWTO Best Tourism Villages Global Network created in 2021 which from this date gathers 115 villages from the five continents. The Network provides a number of benefits including onsite and online training, sharing of good practices and international brand recognition and awareness.

    The Best Tourism Villages initiative is the flagship project of the UNWTO Tourism for Rural Development Programme. The Programme aims to ensure tourism contributes to reducing regional inequalities in income and development, fighting depopulation, progressing gender equality and women’s and youth empowerment, advancing innovation and digitalization, improving connectivity, infrastructure, access to finance and investment, innovating in product development and value chain integration, promoting sustainable practices for more efficient use of resources and a reduction of emissions and waste and enhancing education and skills.

    The Programme promotes multi-level governance and partnerships and the active involvement and empowerment of communities.

    List of Best Tourism Villages by UNWTO 2022:

    Zell am See, Austria

    Wagrain, Austria

    Puqueldón, Chile

    Dazhai, China

    Jingzhu, China

    Choachí, Colombia

    Aguarico, Ecuador

    Angochagua, Ecuador

    Choke Mountains Ecovillage, Ethiopia

    Mestia, Georgia

    Kfar Kama, Israel

    Sauris-Zahre, Italy

    Isola del Giglio, Italy

    Umm Qais, Jordan

    Creel, Mexico

    El Fuerte, Mexico

    Ksar Elkhorbat, Morocco

    Moulay Bouzerktoune, Morocco

    Lamas, Peru

    Raqchi, Peru

    Castelo Novo, Portugal

    Pyeongsa-ri, Republic of Korea

    Rasinari, Romania

    AlUla Old Town, Saudi Arabia

    Bohinj, Slovenia

    Rupit, Spain

    Alquézar, Spain

    Guadalupe, Spain

    Murten, Switzerland

    Andermatt, Switzerland

    Birgi, Türkiye

    Thái Hải, Vietnam

    The Award Ceremony will take place in AlUla, Saudi Arabia on 27-28 February 2023 back-to-back with the first presential meeting of the UNWTO Network of Best Tourism Villages. The next edition of the Best Tourism Villages by UNWTO will open in February 2023.

    22 December 2022

    Photo : A view of Birgi village of Turkey ( UNWTO )

    • Connecting you with the world of travel and tourism

      Theme Park Expo Vietnam 2025

      Asia Pool & Spa Expo , May 10 – 12, 2025 , Guangzhou , China

      KAZAKHSTAN International Exhibition “Tourism & Travel” Almaty, Kazakhstan

      CHINA- Beyond your imagination

      Gulf Cooperation Council Tourism 

      Dubai – As tourism destinations in the Gulf Cooperation Council (GCC) continue to grow, involving local communities in destination development has become increasingly vital for long-term success.

      Abu Dhabi’s Tourism Strategy 2030 aims for 39.3 million visitors per year, while Saudi Arabia’s Vision 2030 targets 150 million domestic and international visits, emphasising how tourism is being established as a key element of economic diversification throughout the region.

      At Arabian Travel Market (ATM) 2025, industry leaders emphasised that sustainable revitalisation of destinations must align tourism investments with community partnerships, cultural authenticity, and immersive guest experiences to provide lasting value for both residents and visitors.

      During the session on “Considerations and Implications of Involving Communities in Destination Revitalisation” on the ATM 2025 Global Stage, experts shared insights into building resilience, enhancing local prosperity, and ensuring tourism growth is both inclusive and enduring.

      Arabian Travel Market 2025, held under the theme “Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity”,  featured more than 200 speakers across three content stages and welcomes over 55,000 travel professionals from 166 countries.

      Messe Berlin India launched 

      to drive growth of ITB India 

      Messe Berlin announces the official launch of Messe Berlin India, a newly incorporated subsidiary that underscores the company’s long-term commitment to one of Asia’s fastest-growing markets. Headquartered in Delhi , the new entity will serve as a strategic base for expanding ITB India and launching future projects tailored to the Indian market. With this establishment, Messe Berlin is reinforcing its vision of India as a regional hub for innovation, collaboration, and sustainable business growth within the exhibition and events industry.

      “Messe Berlin’s presence in India reflects our strategic intent to strengthen our international reach by being where the growth is. India is a key market for us — vibrant, diverse, and full of opportunities. With Messe Berlin India, we are laying down long-term foundations to build strong partnerships, support local industries, and elevate our global platforms,” said Dr. Mario Tobias, CEO, Messe Berlin.

      ITB India, inaugurated in 2023, continues as the flagship event under the new subsidiary. Held annually, ITB India is a three-day B2B travel trade show and convention that connects the global travel and tourism industry with the Indian market. Alongside MICE Show India, Travel Tech India, and the ITB India Conference, ITB India serves as a unique platform to forge new partnerships, strengthen existing ties, and capitalize on the fast-growing potential of the Indian and South Asian travel economies. The show hosts key players from the MICE, Leisure, Corporate Travel, and Travel Technology sectors. The upcoming edition, ITB India 2025, will take place from 2 – 4 September 2025  in Mumbai.

      FACTS —

      Tourism helps in:

      👉Reducing poverty

      👉Reducing Inequalities

      👉Promoting gender equality

      👉Fostering decent work and economic growth

      World Tourism Day 2021: ‘Tourism for Inclusive Growth’

      In 2019, Travel & Tourism’s direct, indirect and induced impact accounted for:
      -US$8.9 trillion contribution to the world’s GDP
      -10.3% of global GDP
      -330 million jobs, 1 in 10 jobs around the world
      -US$1.7 trillion visitor exports (6.8% of total exports,
      28.3% of global services exports)
      -US$948 billion capital investment (4.3% of total
      investment)

      Best Tourism Villages 2024

      ” Nihao ! China ” Silk Road Tourism