6.31 million tourists in India,committed to action plan
New Delhi : The Ministry of Tourism of India ,which prepared a Strategic Action Plan outlining Ministry’s vision, mission, objectives and functions for promotion and development of tourism in India in February 2011, envisions achieving a superior quality of life for citizens of India through tourism . This mission would provide a unique opportunity for physical invigoration, mental rejuvenation, cultural enrichment and spiritual elevation.
‘ Development and promotion of tourism is primarily undertaken by the respective State Governments and Union Territory Administrations. However, their efforts are supplemented by the Ministry of Tourism by providing Central Financial Assistance for tourism infrastructure projects, undertaking publicity and promotion measures in domestic and foreign markets, human resource and skill development in hospitality and travel sector,’ Minister of State for Tourism Dr. K. Chiranjeevi said in a discussion in the Lok Sabha recently.
Likewise,the Incredible India Campaign of Ministry of Tourism has been evaluated in a Study “Assessment of International Media Campaigns of the Ministry of Tourism” commissioned by Ministry of Tourism.
Though no specific year – wise targets of foreign tourist arrivals (FTAs) in India had been fixed for the years 2009, 2010 and 2011, the Working Group on Tourism for the 11th Five Year Plan had set a target of 10 million international visitors by 2011.
The number of FTAs in India during 2009, 2010 and 2011 were 5.17 million, 5.78 million and 6.31 million respectively. – PIB
