Arabian Travel Week to focus on Middle East tourism

Travel Biz News —
Reed Exhibitions, organiser of the annual Arabian Travel Market (ATM) showcase in Dubai, has announced the return of Arabian Travel Week (ATW) between 16-26 May 2021.
“This week-long festival of events is dedicated to travel professionals from all over world, to collaborate and shape the recovery of the Middle East travel industry, through exhibitions, conferences, breakfast briefings, awards, product launches and networking events,” Danielle Curtis, Exhibition Director ME, Arabian Travel Market said.
“Essentially, Arabian Travel Week will provide a pivotal platform for the region’s travel and tourism industry, whether participating in-person at the events or virtually, over the course of 10 days – it will put a spotlight on Dubai, the UAE, GCC and of course the wider MENA region’s tourism sector,” she added.
Now in its 28th year and working in collaboration with Dubai World Trade Centre (DWTC) and Dubai’s Department of Tourism and Commerce Marketing (DTCM), ATM 2021 will play an integral role in Arabian Travel Week.
There will also be an array of high-profile keynote speakers and world-class technology experts lined up for the Travel Forward Theatre, providing industry-leading insights and discussing the latest technologies and trends that will shape the future of travel.
Other notable features of Arabian Travel Week and in-person at ATM include ILTM Arabia 2021, buyer forums with networking dedicated to key source markets including Saudi Arabia, India and China, a hotel summit, the responsible tourism programme and the International Tourism & Investment Conference (ITIC) summit.
ATM Virtual, which made its debut last year, proved to be a resounding success attracting 12,000 online attendees from 140 countries.
ATM Virtual will feature comprehensive webinars, live conference sessions, roundtables, speed networking events, virtual digital influencers’ speed networking session, one-to-one meetings, destination briefings, as well as facilitating new connections and offering a wide range of online business opportunities, according to a release issued by ATM / Shamal Communications.
The Global Business Travel Association (GBTA), the world’s premier business travel and meetings trade organisation, will also be participating at ATM Virtual for the first time.
The show will strictly adhere to all DWTC’s stringent health and safety guidelines and will set out to provide a touchless and seamless experience.
15 Feb. 2021
Image : Middle East’s travel and tourism sector, Arabian Travel Week will take place in Dubai on 16-26 May 2021.