Asia Pacific: 700 million international arrivals in 2018

TravelBizNews —

Asia Pacific destinations collectively received almost 700 million international visitor arrivals (IVAs) in 2018, an increase of 7.7 per cent over the 2017 figure, according to PATA’s Annual Tourism Monitor 2019 Early Edition released this week in Bangkok.

The report covers 47 destinations across the Asia Pacific region.

Rising from an arrivals volume of just almost 562 million in 2014, the annual growth of visitors into and across the Asia Pacific region has increased consistently each year, peaking in 2018 at 699.6 million international arrivals.

The distribution of these arrivals has been relatively constant over the past five years, although marginally favouring Asia, largely at the expense of the Americas.

Southeast Asia gained 1.34 points of share in terms of IVAs into and across Asia Pacific, while North America lost 1.55 points of share between 2014 and 2018, according to the report.

There are several main indicators of particular interest at this level, particularly the top five destinations by volume of visitor arrivals in 2018. ClearlyChina was the number one destination for visitor arrivals, with close to 161 million in 2018. That alone represents 22.6% of the total visitor volume into and across Asia Pacific, in that year.

The remaining four destinations in this top five list cover North and Central America as well as Northeast and West Asia. Collectively, these top five destinations accounted for 54.8% of the total visitor arrivals into and across Asia Pacific in 2018.

A second destination indicator considers the top five destinations that received the most additional volume added to their respective inbound counts between 2017 and 2018.

A third indicator looks at the longer-term growth of Asia Pacific destinations, in particular, the top five destinations that showed the strongest percentage growth in arrivals between 2017 and 2018.

While the volume of arrivals varies greatly for most of these destinations, they are of particular interest given that annual growth is often a precursor to some significant tourism opportunities presenting themselves.

Turkey in this regard, shows clearly how it is rebounding from the recent contractions in visitor arrivals, appearing in the top five lists by volume and annual growth rate.

So too with Nepal, which has been on a strong growth track for a number of consecutive years now and which received more than one million foreign arrivals in a single year for the first time ever, in 2018. Similarly, with Papua New Guinea which has rebounded strongly since 2016, growing its annual growth rate strongly since then.

Over the longer term – between 2014 and 2018 – it is interesting to see the top five destinations that received the most additional IVA volume added to their inbound counts over that period. China tops the list with over 34.2 million additional arrivals added to its inbound count, followed by Japan with a gain of close to 17.8 million IVAs over that period and then Thailand with almost 13.5 million additional IVAs.

Mexico and Vietnam close out that top five list with period increases of 12.1 million IVAs and more than 7.6 million.

“As an important global industry sector, we need to change even faster and get ahead of that curve, if we are to remain viable and significant into the future. To do that efficiently, like all industry sectors, we need faster and better information upon which to act, leveraged by technology. It is no longer ‘business as usual”, PATA CEO Dr. Mario Hardy said.

May 17 , 2019