• European Union destinations welcomed 538 million international overnight visitors in 2017

    May 1, 2018
    European Union destinations welcomed 538 million international overnight visitors in 2017

    TravelBizNews ——-

    Madrid – European Union (EU) destinations welcomed 538 million international overnight visitors in 2017, 40% of the world total arrivals.

    EU accommodation establishments provide over 3 billion nights a year, half of which to domestic guests (residents) and half to international guests, according to a latest report.

    Tourism accounts for 6% of the EU’s overall exports, while the direct contribution of tourism to individual EU economies reaches up to 11% of the GDP.

    The new report ‘European Union Tourism Trends’, prepared by the World Tourism Organization (UNWTO) in cooperation with the European Commission, underscores tourism’s major social and economic benefits for 28 countries comprising the European Union (EU).

    Preliminary results for 2017 indicate that international tourist arrivals (overnight visitors) grew by 8% in the EU last year, to reach 538 million, or 40% of the world’s arrivals.

    The EU has enjoyed continued growth in international arrivals following the global economic crisis of 2009, with annual growth rates exceeding 4% in the last five years.

    EU countries earned EUR 342 billion in international tourism receipts in 2016 (31% of the world’s total), making a significant contribution to their balance of payments.

    As EU destinations earn more in international tourism receipts than EU residents spend on international tourism (EUR 315 billion), EU consequently boasts a surplus of EUR 27 billion in the travel trade balance.

    International passenger transport (rendered to non-residents) is estimated to have generated another EUR 67 billion, resulting in total export earnings from international tourism of EUR 409 billion. This represents 6% of the EU’s exports of goods and services, making tourism the fourth largest export category, after chemicals, automotive products and food.

    Over two million businesses dedicated mainly or partially to tourism operate in the EU, most of them small and medium-sized enterprises (SMEs), employing some 12 million people. For individual EU economies, the direct contribution of tourism to GDP is as high as 11%.

    The UNWTO Secretary-General Zurab Pololikashvili stated that “Sustained growth in tourism has been instrumental in the economic recovery of many countries in Europe and around the world, contributing to job creation, economic growth and a healthy balance of payments”.

    The 28-member countries of the EU are – Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Italy, Hungary, Latvia, Lithuania,Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain ,Sweden ,Ireland  and United Kingdom.

    Image :  Eiffel Tower ( Paris) is one of the most visited landmarks in the world. – Getty images

    May 1, 2018

     

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      Messe Berlin announces the official launch of Messe Berlin India, a newly incorporated subsidiary that underscores the company’s long-term commitment to one of Asia’s fastest-growing markets. Headquartered in Delhi , the new entity will serve as a strategic base for expanding ITB India and launching future projects tailored to the Indian market. With this establishment, Messe Berlin is reinforcing its vision of India as a regional hub for innovation, collaboration, and sustainable business growth within the exhibition and events industry.

      “Messe Berlin’s presence in India reflects our strategic intent to strengthen our international reach by being where the growth is. India is a key market for us — vibrant, diverse, and full of opportunities. With Messe Berlin India, we are laying down long-term foundations to build strong partnerships, support local industries, and elevate our global platforms,” said Dr. Mario Tobias, CEO, Messe Berlin.

      ITB India, inaugurated in 2023, continues as the flagship event under the new subsidiary. Held annually, ITB India is a three-day B2B travel trade show and convention that connects the global travel and tourism industry with the Indian market. Alongside MICE Show India, Travel Tech India, and the ITB India Conference, ITB India serves as a unique platform to forge new partnerships, strengthen existing ties, and capitalize on the fast-growing potential of the Indian and South Asian travel economies. The show hosts key players from the MICE, Leisure, Corporate Travel, and Travel Technology sectors. The upcoming edition, ITB India 2025, will take place from 2 – 4 September 2025  in Mumbai.

      FACTS —

      Tourism helps in:

      👉Reducing poverty

      👉Reducing Inequalities

      👉Promoting gender equality

      👉Fostering decent work and economic growth

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      In 2019, Travel & Tourism’s direct, indirect and induced impact accounted for:
      -US$8.9 trillion contribution to the world’s GDP
      -10.3% of global GDP
      -330 million jobs, 1 in 10 jobs around the world
      -US$1.7 trillion visitor exports (6.8% of total exports,
      28.3% of global services exports)
      -US$948 billion capital investment (4.3% of total
      investment)

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