Executive appointments at PATA

Bangkok : PATA has made some internal staff changes to meet the association’s increased commitment to Human Capital Development (HCD), Corporate Social Responsibility (CSR), and enhanced digital communications.
Effective immediately, former Communications Manager, Parita Niemwongse, has taken on the role of Manager-Human Capital Development Projects and Awards.
Halona Padiachy has been appointed Manager-Communications, while Ms Chi Lo has been appointed Engagement Strategist – Corporate Social Responsibility Specialist to fulfill the association’s responsible tourism priorities.
“These new appointments and reassignments are indicative of a resurgent PATA that is walking the talk in areas where members and industry partners have identified great potential,” said PATA CEO, Martin Craigs.
As Manager-Communications, Halona will be responsible for conducting an inventory of existing communications and developing a strategic approach to ongoing and future communications activities, consulting with members, and implementing updated outreach to members and media. Video and social will become more prominent. Halona joins PATA after extensive communications work in the Canadian private and public sectors including Health Canada and Western Economic Diversification Canada.
From June, Chi Lo will be stationed in PATA head office. She will be responsible for fulfilling projects with sustainable partners such as the Global Sustainable Tourism Council and GIZ, the development arm of the German government, among others.
In other moves, Sutarat Chalothorn of the PATA Events team will play a key role in enhancing PATA HQ-Chapter relations and projects.-PATA