• Food Culture in spotlight on UNESCO Heritage List

    Food Culture in spotlight on UNESCO Heritage List

    By SWAN —-

    Paris (IPS) – Cuisine formed a notable portion of the latest inscriptions on UNESCO’s Representative List of the Intangible Cultural Heritage of Humanity, with hawker food in Singapore and couscous traditions in North Africa being celebrated.

    The two were among 29 elements inscribed when the intergovernmental committee for the safeguarding of the world’s Intangible Cultural Heritage met virtually Dec. 14 to 19 (2020 ), hosted by Jamaica and chaired by the island’s Minister of Culture, Gender, Entertainment and Sport, Olivia “Babsy” Grange.

    “This year … the experience that we all had in sharing and experiencing the cultures of different countries made us realize that in spite of the pandemic, in spite of us being apart, we were still able to share in each other’s culture, and what it did for all of us was to bring us closer together,” Grange said at the end of the meeting.

    The inscription of Singapore’s “hawker culture, community dining and culinary practices in a multicultural urban context” marks the first time that the Southeast Asian island state has an element inscribed on the List.

    Hawker culture is “present throughout Singapore”, with these food centres seen as a kind of “community dining room”, officials said. Here, people from diverse backgrounds dine and mingle, in an atmosphere of conviviality and enjoyment of the scents and flavours on offer.

    Hawker centres grew out of street-food culture, housing cooks who provide meals in a bustling communal setting with different stalls. The centres have, however, seen closures and fewer customers because of the Covid-19 pandemic, making the 2020 inscription a bitter-sweet one.

    The inscription encompasses “the methods of production, manufacturing conditions and tools, associated artefacts and circumstances of couscous consumption in the communities concerned,” according to UNESCO (the United Nations Educational, Scientific and Cultural Organization).

    Originating from the Berber culture of Algeria and Morocco, couscous is now eaten around the world, accompanied by a variety of vegetables and meats – depending on the region, the season and the occasion.

    It comes “replete with symbols, meanings and social and cultural dimensions linked to solidarity, conviviality and the sharing of meals,” UNESCO said.

    Food was also indirectly highlighted with the inscription of “Zlakusa pottery making, hand-wheel pottery making in the village of Zlakusa”. This comprises the practice of making unglazed food vessels that are used in households and restaurants across Serbia, originating from a tiny village in the west of the country.

    Some gastronomes claim that dishes prepared in Zlakusa earthenware have a unique taste, and the pottery’s “close association with the village of Zlakusa and its environs reflects its close link with the natural environment,” the inscription stated.

    Away from food, several music and art practices were also inscribed, and the meeting saw three elements added to the List of Intangible Cultural Heritage in Need of Urgent Safeguarding, while another three were added to the Register of Good Safeguarding Practices.

    The latter “facilitates the sharing of successful safeguarding experiences” and “showcases examples of the effective transmission of living cultural practices and knowledge to future generations,” UNESCO said. Elements inscribed this year include the Martinique yole (a light boat), whose tradition goes back several centuries in the Caribbean.

    The committee stated that a “spontaneous movement to safeguard these boats developed while they faced the threat of disappearing” and that the safeguarding programme has grown over the years. The main purpose is to “preserve the know-how of local boat builders”, transmit expertise on sailing, and create a federation to organize major events.

    In a year that has seen the cultural sector hit hard globally by the Covid-19 pandemic, the inscriptions brought some cheer to the 141 countries attending and the more than one thousand people participating in the virtual meeting. During an online press briefing on Dec. 18, committee chairperson Grange noted that Jamaica was of course also affected by the health crisis, but that the population was very “resilient”.

    “It impacted aspects of our culture, primarily the entertainment industry, and also various sectors in the creative industry,” she said in response to a question. “It has impacted the economy … and our creative people who depend on their creative works to earn an income. However, we were still able to take our music to the world, through technology.”

    Grange said that hosting the huge virtual meeting of the Intangible Cultural Heritage committee posed some technological challenges, but nothing that could not be overcome. She said it showed the importance of working together, of sharing cultures, and of finding ways to overcome obstacles to “ensure that we continue to use culture to unite the world.”

    This year saw the highest number of multi-country nominations – 14 inscriptions “testifying to the ability of intangible cultural heritage to bring people together and promote international cooperation,” Grange said.

    “These are great achievements for all of humanity,” she declared, recalling her country’s pride and the global celebration when reggae music of Jamaica was added to the List in 2018.

    Image : Malay hawker prepares satay (seasoned and skewered meat grilled over hot charcoal). © Mohamad Hafiz, contestant of #OurHawkerCulture photography contest 2019, Singapore, 2019/ IPS

    Jan. 2021

    • Connecting you with the world of travel and tourism

      28th East Mediterranean Tourism and Travel Exhibition https://emittistanbul.com/en

      Asia Pool & Spa Expo , May 10 – 12, 2025 , Guangzhou , China

      An Opportunity to enter South-East Asian market in 2023

      KAZAKHSTAN International Exhibition “Tourism & Travel” Almaty, Kazakhstan

      CHINA- Beyond your imagination

      Africa and Americas Unite

      at Landmark Summit to Plan

      Shared Tourism Future

      Tourism leaders from both Africa and the Americas have jointly committed to working together to make the sector a pillar of collective sustainable and inclusive development across both continents.

      The “Punta Cana Declaration” was adopted at the conclusion of the very first joint meeting of UN Tourism’s Regional Commissions for Africa and the Americas and followed two days of shared dialogue around the key themes of education and investments into the sector. Recognizing the historic ties between the two regions, as well their unique and complementary cultures, the Summit served as a landmark platform for strengthened cooperation, capitalizing on innovation, education, investments and creative industries for the future development of tourism.

      This summit offers a unique platform to forge connections and build bridges between Africa and the Americas, create strategic cross-regional partnerships, foster South-South cooperation projects, all for the benefit of the tourism sector of the two regions

      Welcoming around 200 high-level participants among them 14 Ministers, representing 27 countries (15 from the Americas and 12 from Africa), UN Tourism Secretary-General Zurab Pololikashvili said: “This summit offers a unique platform to forge connections and build bridges between Africa and the Americas, create strategic cross-regional partnerships, foster South-South cooperation projects, all for the benefit of the tourism sector of the two regions.”  – 3 Oct 2024 ( UN Tourism )

      UNWTO becomes “UN Tourism” 

      The World Tourism Organization (UNWTO) enters a new era  with a new name and brand: UN Tourism. With this new brand, the Organization reaffirms its status as the United Nations specialized agency for tourism and the global leader of tourism for development, driving social and economic change to ensure that “people and planet” are always center stage.

      UN Tourism: Transforming tourism for a better worldTo achieve this goal, UN Tourism engaged the services of Interbrand, the leading global branding agency. Interbrand successfully translated the Organization’s renewed vision for tourism into a new visual identity and brand narrative.

      This involved renaming the Organization, transitioning from UNWTO to UN Tourism. At the same time, a new brand narrative was meticulously crafted, one that seamlessly aligns with UN Tourism’s central mission and priorities. This narrative pivots around three main messages: the UN as a global altruistic organization, the notion of connecting humans around the world, and the concept of proactivity and movement.

      Enhancing the well-being of individuals, safeguarding the natural environment, stimulating economic advancement, and fostering international harmony are key goals that are the fundamental essence of UN Tourism

      By moving away from acronyms, UN Tourism adopts a more approachable stance and capitalizes on its strengths: the “UN”, signifying authority, and tourism, a simple and relatable concept for all. This change has been endorsed by the Organization’s membership, highlighting its united support for the profound transformation and reinvention of UN Tourism in recent years, as it has become more agile, visible, and ever closer to its Member States, partners and the sector as a whole.

      With 160 Member States and hundreds of private sector affiliates, UN Tourism has its headquarters in Madrid, Spain, and Regional Offices in Nara (Japan) covering Asia & Pacific, Riyadh (Saudi Arabia) for the Middle East, as well as forthcoming Regional Offices for the Americas (Rio de Janeiro, Brazil) and Africa (Morocco). Its priorities center on promoting tourism for sustainable development in line with the UN’s 2030 Agenda for Sustainable Development and its 17 Global Goals. UN Tourism promotes quality education, supports decent jobs in the sector, identifies talent and drives innovation and accelerates tourism climate action and sustainability . – UN Tourism Jan. 2024

      TAT launches

      “Thais Always Care” Campaign 

      “The Tourism Authority of Thailand launches ‘Thais Always Care’ campaign in collaboration with other organizations to ensure tourists’ safety and enhance positive image.”

      The “Thais Always Care” online communication campaign was officially launched by the Tourism Authority of Thailand (TAT) in collaboration with the Tourist Police Bureau, Grab Taxi (Thailand), and Central Pattana (CPN) to ensure the safety and welcome of tourists from around the world. The campaign aims to provide seamless travel experiences for visitors to Thailand while also reinforcing the positive image of the country as a safe destination.

      The campaign reflects Thailand’s renowned hospitality and warmth to visitors, showcasing the country as a desirable destination for tourists. “CARE” stands for Compassion, Assistant, Relief, and Elevate, encompassing the generosity of the Thai people and their commitment to providing a safe and enjoyable travel experience for tourists.

      Partners involved in the campaign have strengthened their safety measures and are utilizing technology to ensure the safety of tourists in Thailand. This includes installing CCTV cameras, implementing strict security checks at department stores, and utilizing technology like the “POLICE I LERT U” application to offer emergency assistance to international visitors. The campaign will also involve working with international KOLs to enhance the positive image of Thailand’s tourism assets and reinforce the country’s reputation as a safe destination. -Tourism Authority of Thailand

      China’s resort island receives

      90 m tourists in 2023

      More than 90 million domestic and overseas tourists visited south China’s tropical island province of Hainan in 2023, up 49.9 percent year on year, local authorities said .

      Hainan’s total tourism revenue surged 71.9 percent year on year to about 181.3 billion yuan (about 25.5 billion U.S. dollars) in 2023, according to the provincial department of tourism, culture, radio, television and sports.

      Last year, Hainan experienced rapid development in cruise tourism. Cruises to the Xisha Islands in the South China Sea saw 400 trips, up 277.8 percent year on year, and received 149,400 domestic tourists, up 405.33 percent.

      This year, Hainan aims to receive 99 million tourists and its tourism revenue is expected to reach 207 billion yuan. The province aims to receive more than 1 million inbound tourists in 2024.

      China aims to build Hainan into an international tourism and consumption center by 2025 and a globally influential tourism and consumption destination by 2035. – Xinhua

      Vietnam  to welcome 17-18

      million tourists  this year

      Việt Nam’s tourism industry has set a target to welcome 17-18 million foreign visitors in 2024, approaching the pre-pandemic record in 2019 when COVID-19 had yet to disrupt global travel.

      In 2023, the figure hit 12.6 million, surpassing the initial target set earlier in the year (before China, which accounted for a third of foreign arrivals to Việt Nam pre-pandemic, announced reopening plans) by 57 per cent and achieving the adjusted goal of 12-13 million.

      The number of domestic travellers, meanwhile, stood at 108 million, up 6 per cent compared to the set target. Tourism activities generated about VNĐ678 trillion (US$27.85 billion) in revenue, 4.3 per cent higher than the yearly plan.

      Despite substantial recovery in 2023, the Việt Nam National Authority of Tourism (VNAT) said the domestic tourism recovery will still face challenges in the year ahead. This is particularly true in the context of the unpredictable global developments stemming from economic uncertainties, regional conflicts and climate change.

      Việt Nam’s socio-economic conditions remain stable; the economy continues to grow and inflation has been kept in check. But the persistent threat of disease and natural disasters are likely to create uncertainty affecting production, business activities and the daily lives of citizens.

      According to forecasts from the UN World Tourism Organisation and the World Travel and Tourism Council, international travel activities may fully recover by the end of 2024, reaching the levels achieved in 2019. However, the recovery is expected to be uneven across different regions.

      The ever-changing demands of international tourists require higher standards in product quality, diversity and unique experiences. The trends of integrating information technology, artificial intelligence and digital transformation are envisioned to drive the emergence of new forms of tourism.

      Based on these analyses and projections, Việt Nam aims to serve 17-18 million foreign and 110 million domestic visitors this year, with an expected total revenue from tourism nearing VNĐ840 trillion.

      To achieve the stated objectives, Minister of Culture, Sports and Tourism Nguyễn Văn Hùng has instructed the VNAT to continue focusing on advising and improving the institutional framework, policies, reviewing identified deficiencies for adjustment, and international commitments in the field of tourism. Collaboration with other ministries and sectors is emphasised to formulate policies for developing various types of products such as agricultural tourism and digital transformation in tourism. He also noted the need for attention on strengthening tourism statistics and digital transformation to enhance the effectiveness of data collection, providing reliable figures to efficiently support tourism policy planning.

      The ministry also calls for enhanced training for tourism officials and workers to meet requirements of new situations, especially in terms of language proficiency and technology expertise. — VNS

      Global Medical Tourism market 

      USD 136.93 billion in 10 years

      Newark, Jan. 01, 2024 (GLOBE NEWSWIRE) — The Brainy Insights estimates that the USD 20.07 billion in 2022 global Medical Tourism market will reach USD 136.93 billion by 2032. There is a growing trend towards health and wellness tourism, with individuals seeking medical treatments, preventive care, wellness programs, and holistic health experiences. Medical tourism destinations can capitalize on this trend by offering comprehensive health and wellness packages.

      Furthermore, integrating digital health technologies, including telemedicine, virtual consultations, and electronic health records, can enhance the accessibility and coordination of medical tourism services. Digital platforms can streamline pre-travel consultations, post-treatment follow-ups, and information exchange between healthcare providers and patients. Introducing new and advanced medical treatments, therapies, and procedures can attract medical tourists seeking cutting-edge healthcare solutions. Countries and healthcare providers that stay at the forefront of medical innovation can position themselves as leaders in the industry.

      In addition, customized and personalized medical tourism packages catering to individual patient’s unique needs and preferences present an opportunity for service providers. Tailoring experiences that include cultural activities, recovery retreats, and concierge services can set providers apart in a competitive market.

      Besides, wellness tourism, including genetic testing and personalized health assessments, is gaining traction. Medical tourism destinations can offer specialized wellness packages, including genetic evaluations and preventive health screenings, to attract individuals interested in proactive healthcare.

      FACTS —

      Tourism helps in:

      👉Reducing poverty

      👉Reducing Inequalities

      👉Promoting gender equality

      👉Fostering decent work and economic growth

      World Tourism Day 2021: ‘Tourism for Inclusive Growth’

      In 2019, Travel & Tourism’s direct, indirect and induced impact accounted for:
      -US$8.9 trillion contribution to the world’s GDP
      -10.3% of global GDP
      -330 million jobs, 1 in 10 jobs around the world
      -US$1.7 trillion visitor exports (6.8% of total exports,
      28.3% of global services exports)
      -US$948 billion capital investment (4.3% of total
      investment)