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    Global travel trend changing : ForwardKeys

    November 3, 2023
    Personality / Awards
    ,
    Global travel trend changing : ForwardKeys

    Travel Biz News —

    VALENCIA – As the leading provider of comprehensive global air travel intelligence, ForwardKeys has released the 2023 Global Travel Trends Report.

    The report examines the emerging patterns of global tourism and evolving traveller behaviour that have shaped the industry through 2023 and beyond.

     The year 2023 marks a significant milestone as many destinations and travel businesses are still focused on recovering from the impact of COVID-19. While the speed of recovery varies by region, it is expected to be complete by the end of 2024, even for countries that recently lifted travel restrictions.

    This means that destinations can now turn their attention to pre-pandemic issues such as determining the type of tourism, destinations, and purposes that they want to promote. However, the context in which these questions are asked has changed. It is now shaped by geopolitical events, technological advancements, and concerns about sustainability.

    According to the report , outbound travel is changing in 2023. Trends for DMOs and tourism partners to take note of include –

    Urban Tourism is on the rise ,

    Climate change matters in the long-term ,

    Luxury beats Economy travel worldwide ,

    Family travel is back,

    Travellers desire variety the most in 2023

    In 2022, the Caribbean and Southern Europe were the most popular destinations, as pent-up demand for “sun and beach” destinations boosted international tourist arrivals.

    In 2023, however, more diverse travel patterns emerge. The Dominican Republic, Mexico, and Greece still maintain high positions, but the mix is more varied overall, with the Middle East and Africa (MEA) particularly well-represented among the top performers.

    This year, Colombia ranks second, surpassing 2019 levels for international tourist arrivals by 5%. This marks a return to growth and a considerable outperformance compared to its peer destinations in South America. This growth is attributable to the country’s improving reputation for tourist safety, paired with relatively high affordability and substantial connectivity improvements.

    The 2023 Global Travel Trends report features travel intelligence and insights using the latest air ticketing data from ForwardKeys in addition to the 2023 Global Destination Rankings, per region too. ( Source: ForwardKeys )

    2 Nov. 2023

    Photo courtesy : WTTC

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