Best in MICE revealed at World MICE Awards ,Ho Chi Minh City -‘Asia’s Best MICE Destination’
Travel Biz News —
The best MICE brands from across the globe have been revealed at the 5th annual World MICE Awards ceremony held recently in Ho Chi Minh City, Vietnam.
The strength of Dubai’s MICE sector was acknowledged with the UAE emirate voted ‘World’s Best MICE Destination’. Dubai World Trade Centre took triple honours, winning ‘Middle East’s Best Convention Centre’, ‘World’s Best Professional Exhibitions Organiser’ and ‘United Arab Emirates’ Best Convention Centre’.
Destination winners this year included Ho Chi Minh City, Vietnam awarded ‘Asia’s Best MICE Destination’ and ‘Asia’s Best Incentive Destination’, Lima, Peru was named ‘Latin America’s Best MICE Destination’, while Saint Lucia walked away with the title ‘Caribbean’s Best Corporate Retreat Destination’.
Lisbon retained the title of ‘Europe’s Best MICE Destination’ and Los Angeles won ‘North America’s Best MICE Destination’.
In the aviation sector, Vietnam Airlines was voted ‘Asia’s Best MICE Airline’, whilst Qatar Airways took the titles ‘Middle East’s Best MICE Airline’ and ‘World’s Best MICE Airline’. Kenya Airways walked away with ‘Africa’s Best MICE Airline’.
Other winners include Venice, Italy (‘World’s Best Incentive Destination’); IMEX Frankfurt (‘World’s Best MICE Tradeshow’); Vietravel (‘World’s Best MICE Organiser’); InterContinental Hotels & Resorts (‘World’s Best MICE Hotel Brand’); and Waldorf Astoria Doha West Bay (‘World’s Best New MICE Hotel’).
The results follow a year-long search for the world’s leading MICE brands. Votes were cast by MICE industry professionals and the public, with the nominee gaining the most votes in a category named as the winner , according to a release issued by World MICE Awards secretariat.
World MICE Awards is the sister event to World Travel Awards, currently celebrating its 31st anniversary.
7 September 2024
