ITB Asia to discuss strategies for travel recovery

Travel Biz News —
ITB Asia Virtual Conference 2021 will address the most pressing issues looking forward to the travel year 2022.
Under the overarching conference theme of “The Decade Ahead: Braving New Realities in Travel” on 25-29 October this year, visionary pioneers and leading figures will discuss key strategies on the biggest and most important issues to remove barriers to travel, accelerate international recovery and ultimately make sure the travel, tourism and MICE industries become more inclusive and sustainable, the organisers of ITB Asia, Messe Berlin (Singapore), said.
During the five-day event, the conference brings together leaders of national tourism boards and convention bureaus, top CXOs of destination management companies, travel agencies, cruise lines, hotels, attractions, world’s major travel brands, MICE planners and travel tech solution providers.
COVID-19 has indeed plunged the global tourism industry into a deep crisis and drastically changed the world of travel.
ITB Asia’s travel think tank will cover key topics ranging from “2022 Global Travel Outlook”, “What Will Be Key to Travel the World Again?”, “The Challenge of Digital Health Passports”, “Getting to Know Your Consumers Post-Vaccine Travel” and “Where Do OTAs Stand in the COVID-19 Era?”.
High-profile international speakers will discuss the new micro and major challenges such as resuming to travel the world again with implementation of digital health passports and business opportunities emerging from post-vaccine-travels.
The key topics speakers will include John Wroughton Brown (CEO, Agoda), Laura Houldsworth (Managing Director & Vice President Asia Pacific, Booking.com), Todd Handcock (President, Asia Pacific, Collinson), Ang Choo Pin (Managing Director, Asia & Senior Director Government and Corporate Affairs, Asia, Expedia Group), James Thornton (CEO, Intrepid Travel), Stephen Kaufer (President & CEO, Tripadvisor), Axel Hefer (Managing Director & CEO, trivago) and David Schelp (CEO of TUI Musement, Member of the TUI Group Executive Committee).
ITB Asia, Asia’s leading travel trade show, is organised by Messe Berlin (Singapore) Pte Ltd and supported by the Singapore Exhibition & Convention Bureau.
The annual B2B trade show and convention will feature hundreds of exhibiting companies from the Asia-Pacific region, Europe, the Americas, Africa and the Middle East, covering not only the leisure market, but also MICE and corporate travel. Exhibitors from every sector of the industry, including destinations, airlines and airports, hotels and resorts, theme parks and attractions, inbound tour operators, inbound DMCs, cruise lines, spas, venues, other meeting facilities and travel technology companies .
ITB Asia is the premier meeting place for the travel trade industry for forging new partnerships and strengthening existing business relationships with the most important players in the region.
ITB Asia 2020 Virtual concluded with a record-breaking participation of almost 35,000 travel professionals.
Aug. 26, 2021
Photo : ITB Asia