ITB Berlin Hospitality Day
Berlin: Young travellers, employees and CEOs, new hotel concepts and distribution channels – on 7 March 2013, at this year’s ITB Hospitality Day , the focus is on new, dynamic and unconventional developments. In his keynote, Claus Sendlinger, CEO, Design Hotels will talk about the hotels of tomorrow and the principle of “The Neighbourhood Principle”.
Afterwards, experts will engage in a discussion with young people about their demands on travel and hotels. At the ITB Hospitality Day, part of the ITB Berlin Convention, the focus is on young people and new ideas. Maria Pütz-Willems, editor-in-chief of hospitalityInside.com, the exclusive media partner of the ITB Hospitality Day, is again responsible for the programme of this eighth event.
What are the demands of the under-thirties on travel and hotels? “’Hot Spot’ The Young Generation – What Are This Generation’s Expectations Regarding Travel And Hotels?” will be looking to find answers. The World Youth Student & Educational (WYSE) Travel Confederation has data on the travel habits of young people.
Together with Carl Michel, CEO, Generator Hostels, Prof. Greg Richards and David Chapman of the WYSE will be debating with a representative of ruf Reisen and with Hilmar zum Buttel, a 23 year-old student.
At this year’s CEO Panel two boutique hotel owners, Christoph Hoffmann, the co-founder & CEO of a young team with controversial ideas, and Loh Lik Peng, the founder and CEO of Unlisted Collection in Singapore, will be spanning a bridge between Europe and Asia with their six unusual “25hours Hotels”, whose approach beats every conventional idea of a hotel. In the space of only a few years Loh Lik Peng has succeeded in setting up six dynamically-oriented hotels and six restaurants in major cities, in Singapore, Shanghai and London. Both of them place a focus on the young generation and on new distribution and communication channels.
The topic at the final discussion round of the 8th ITB Hospitality Day is “What power does the mobile world have?”. Debating it will be the data researchers Susanne Fittkau of Fittkau& Maaß Consulting, Dr. Bernd Fauser, „Global Accounts Director Travel, Google”, the software specialist Andreas Erlemann, managing director of Zenith Hospitality Solutions, and Michael Hucho, Vice President of Distribution Commercial of the Accor hotel chain. – ITB Berlin
