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    Over 400 exhibitors to attend ITB India 2024

    May 6, 2024
    Travel Conference /Marts / MICE News
    Over 400 exhibitors to attend ITB India 2024

    Travel Biz News —–

    ITB India will be held alongside MICE Show India and Travel Tech India, from 11 – 13 September 2024 at Jio World Convention Centre, Mumbai.

    With over 400 exhibitors, over 120 speakers, and over 600 Indian and South Asian buyers with 80% of them being decision makers, the B2B event assures unparalleled business opportunities for all attendees, serving as the gateway to the thriving Indian travel market, according to a release issued by ITB / Messe Berlin .

    ITB India 2024 marks the second edition of its in-person event. This annual 3-day business-to-business trade show and convention promises a multitude of opportunities for businesses seeking to tap into the vibrant Indian market.

    With attendees representing the MICE, Corporate, Leisure and Travel Technology sectors, the event offers a unique platform to engage with over 600 pre-qualified Indian and South Asian outbound buyers.

    “With 80% of attendees being decision-makers, ITB India 2024 provides an unparalleled platform to forge strategic partnerships and drive business growth in one of the world’s fastest-growing travel markets. ITB India 2024 is poised to be the largest edition to date”, commented Joyce Wang, Executive Director of Messe Berlin Asia Pacific, organiser of ITB India, MICE Show India, and Travel Tech India.

    “ITB India 2024 is the chance to capture the remarkable growth of both the Indian outbound and domestic markets. Buyers from India and other South Asian countries will be present, providing exhibitors with invaluable networking opportunities.”

    For more than 50 years the name ITB has stood worldwide for industry knowledge 365 days a year, networking and trendsetting events – in a virtual, in-person or hybrid format alike. ITB China, the marketplace for China’s travel industry, will take place from 27 to 29 May 2024 in Shanghai, followed by ITB India in Mumbai from 11 to 13 September. ITB Asia in Singapore, which takes the broader regional market into scope, will be held from 23 to 25 October 2024. ITB Berlin, the world’s leading B2B trade show for the travel industry, will take place in Berlin from 4 – 6 March 2025.

    May 6, 2024

    Photo: ITB India 2023

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      Messe Berlin announces the official launch of Messe Berlin India, a newly incorporated subsidiary that underscores the company’s long-term commitment to one of Asia’s fastest-growing markets. Headquartered in Delhi , the new entity will serve as a strategic base for expanding ITB India and launching future projects tailored to the Indian market. With this establishment, Messe Berlin is reinforcing its vision of India as a regional hub for innovation, collaboration, and sustainable business growth within the exhibition and events industry.

      “Messe Berlin’s presence in India reflects our strategic intent to strengthen our international reach by being where the growth is. India is a key market for us — vibrant, diverse, and full of opportunities. With Messe Berlin India, we are laying down long-term foundations to build strong partnerships, support local industries, and elevate our global platforms,” said Dr. Mario Tobias, CEO, Messe Berlin.

      ITB India, inaugurated in 2023, continues as the flagship event under the new subsidiary. Held annually, ITB India is a three-day B2B travel trade show and convention that connects the global travel and tourism industry with the Indian market. Alongside MICE Show India, Travel Tech India, and the ITB India Conference, ITB India serves as a unique platform to forge new partnerships, strengthen existing ties, and capitalize on the fast-growing potential of the Indian and South Asian travel economies. The show hosts key players from the MICE, Leisure, Corporate Travel, and Travel Technology sectors. The upcoming edition, ITB India 2025, will take place from 2 – 4 September 2025  in Mumbai.

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