Maldives targets two million tourists this year
Travel Biz News —
Maldives plans to welcome at least two million tourists this year. Tourist arrivals in the Maldives surpassed 600.000 in the first three months of this year, whereas tourist arrivals in three months of 2023 was 523,928, according to information released by Ministry of Tourism of Maldives.
On average, the Maldives welcomes approximately 6,265 tourists daily, with visitors spending an average of 8 days during their stay.
The breakdown of tourist arrivals by month was – 192,385 tourist arrivals In January, 217,394 in February and 196,227 in March of this year.
Chinese tourists constitute the largest portion of total tourist arrivals so far this year, accounting for 11.2% of the overall figure, with 67,399 visitors. Following China, Russia and the United Kingdom stand out as the next highest sources of tourists, with 61,752 and 58,382 arrivals, respectively, PsmNews reports.
The government of Maldives plans to initiate various promotional campaigns aimed at promoting the Maldives as a premier tourist destination to attract at least two million tourists this year.
Minister of Tourism Ibrahim Faisal recently unveiled strategies to spotlight individual atolls in the Maldives for targeted tourism promotion. He outlined plans to explore new tourist markets, with a focus on substantial investment in tourism sector.
Faisal also underscored plans to implement promotional campaigns for guesthouses and resorts, anticipating a significant increase in tourism figures over the next five years.
8 April, 2024
Photo: Chinese tourists arriving in Male (Ministry of Tourism, Maldives)
