• Mt. Everest Diamond Jubilee highlighted in East India Sales Mission

    May 1, 2013

    Kathmandu : East India Sales Mission began with a beat on the special announcement of Mt. Everest Diamond Jubilee Celebration 2013 amongst the prominent media and Tour Operators. As a part of celebration and promotion of the campaign, prominent journalists/ media officials from Kolkata, Bhubaneswar and Ranchi were provided the 3 nights and 4 days travel package through lucky draw to be hosted in Nepal from 27-29 May, 2013.

    Nepal Tourism Board (NTB), in its continuous effort of promoting Nepal in Indian market jointly paved its way on a 3-city road show with prominent Nepalese Travel companies Yeti Travels & Precious Travels & Tours. The promotional campaign specially aimed at increasing awareness and educating the Indian travellers on Nepal’s tourism products and offerings. 

    Mr. Chandra Kumar Ghimire, Consulate General of Nepal for Kolkata and Mrs. Maitree Ray, NTB Honorary PRR made their presence during the Kolkata event on 23 April, 2013. 

    Nepal has always been a very popular destination among Indians as a recreational, shopping and pilgrimage destination. The interactive program during the Sales Mission helped to position the country as a prominent destination amongst Hindus across the world. Earlier known as the only Hindu Kingdom of the world, Nepal is thronged with thousands of Shiva-devotees especially during Mahashivaratri to pay homage to Pashupatinath.

    Coordinated by the Blue Square consultant India, NTB was  represented by Madan Lamichhane , officer from Tourism Marketing & Promotion Department. – NTB

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      Abu Dhabi’s Tourism Strategy 2030 aims for 39.3 million visitors per year, while Saudi Arabia’s Vision 2030 targets 150 million domestic and international visits, emphasising how tourism is being established as a key element of economic diversification throughout the region.

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      Messe Berlin India launched 

      to drive growth of ITB India 

      Messe Berlin announces the official launch of Messe Berlin India, a newly incorporated subsidiary that underscores the company’s long-term commitment to one of Asia’s fastest-growing markets. Headquartered in Delhi , the new entity will serve as a strategic base for expanding ITB India and launching future projects tailored to the Indian market. With this establishment, Messe Berlin is reinforcing its vision of India as a regional hub for innovation, collaboration, and sustainable business growth within the exhibition and events industry.

      “Messe Berlin’s presence in India reflects our strategic intent to strengthen our international reach by being where the growth is. India is a key market for us — vibrant, diverse, and full of opportunities. With Messe Berlin India, we are laying down long-term foundations to build strong partnerships, support local industries, and elevate our global platforms,” said Dr. Mario Tobias, CEO, Messe Berlin.

      ITB India, inaugurated in 2023, continues as the flagship event under the new subsidiary. Held annually, ITB India is a three-day B2B travel trade show and convention that connects the global travel and tourism industry with the Indian market. Alongside MICE Show India, Travel Tech India, and the ITB India Conference, ITB India serves as a unique platform to forge new partnerships, strengthen existing ties, and capitalize on the fast-growing potential of the Indian and South Asian travel economies. The show hosts key players from the MICE, Leisure, Corporate Travel, and Travel Technology sectors. The upcoming edition, ITB India 2025, will take place from 2 – 4 September 2025  in Mumbai.

      FACTS —

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      👉Reducing Inequalities

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      In 2019, Travel & Tourism’s direct, indirect and induced impact accounted for:
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      -10.3% of global GDP
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