Nepal bags best print promotional award in TTF Fair
Kathmandu: Nepal Tourism Board (NTB) won the best print promotion award, attributed to excellent combination of both content and substance in Travel & Tourism Fair ,TTF-2013 held in the fast rising city Ahmedabad of Gujurat held from 16-18 August 2013.
Nepal focused on increasing awareness and educating the Indian travellers on Nepal’s tourism products and offerings targeting upcoming season of Dashara and Puja Holidays in Gujurat.
Commemorating this year as Mount Everest Diamond Jubilee Celebrations, Nepal is marketed as an ultimate adventure destination that is rarely found anywhere else in the world. Indian adventure enthusiasts are seen exploring manifold adventure travel options according to a NTB press statement.
NTB and the participating agencies from Nepal- Yeti Airlines Domestic, Monterosa Treks and Expedition, Nepal Holiday Maker Tours and Travel, Fishtail Tours and Travels,Himalayan Glory Travels and Tours and, Abhiwadan Holidays engaged in both B2B and B2C promotion during the fair.
Amongst many exciting options, the private sector had customized various lucrative packages for the Indian tourist at the fair. Pilgrimage, Leisure, Soft Adventure Activities and Muktinath pilgrimage tour drew special attractions.
India is the most significant market for the Nepalese tourism industry with approximately 1/3rd total market share. Indian market is important for both in terms of value and volume.
In 2012, Nepal received 1,65,815 tourists from India by air which is 20.6% increase as compared to 2011. In the period of Jan-July 2013 itself, Nepal received 89,500 tourists from India.
Aug.19,2013