• Uncovering world’s best culture requires some exploration

    November 28, 2012

    It’s not hard to identify the cultural capitals of the world. Cities such as Paris, Rome, London, Istanbul, Berlin and New York are the first-round picks for travelers seeking the best of fine art, architecture, history, music and food. And deservedly so — any one of these towns offers such an embarrassment of riches, it would be easy to spend a lifetime exploring their greatest hits.

    With Paris’s museums and Rome’s architecture, Berlin’s art scene and New York’s gastronomy, why bother looking farther afield?

    There are, actually, many reasons. Some of the world’s best, most interesting cultural offerings, monuments and movements can be found outside the major centers.

    As any well-traveled polyglot knows, some of the best finds require veering off the beaten path (and perhaps down the stairs and through an unmarked door). For every well-trod favorite there is a lesser-known city with a buzzing cultural scene worth discovering and mercifully few tourists vying for access to the best sites.

    Those visiting Germany, for example, might skip Berlin in favor of Dresden, a gorgeous Baroque metropolis that was the center of German high culture until it was destroyed during World War II. Its famous philharmonic survived, though, and a painstaking restoration process has revitalized the city as a destination for art and architecture.

    Or contemplate Helsinki: The Finnish capital rarely makes the list of European places to visit, but the city, named 2012’s World Design Capital, is exploding with new design initiatives, cutting-edge architecture and creative innovation.

    Whether undergoing a renaissance or remaining a well-kept secret, all the destinations on this list are — suffice it to say — worth the journey.

    GALWAY, Ireland

    The scene: A seaside sampling of traditional Irish heritage.

    The signature: Galway lies on the coast of Ireland, in a part of the country strongly connected to traditional Irish culture. (Many of the city’s outlying villages are primarily Gaelic-speaking.) Visit Taibhdhearc na Gaillimhe, the country’s national Irish language theater, to get a taste of the interplay between Ireland’s heritage and the city’s art scene.

    Insider knowledge: Galway is a wonderful place to hear traditional Irish music — or “trad” music. Skip tourist traps and opt instead for local pubs like Crane Bar.

    Don’t miss: The beautiful St. Nicholas’ Collegiate Church, which was built in 1320 and has the distinction of being the largest medieval parish church in the country.

    ALMATY, Kazakhstan

    The scene: A post-Perestroika bloom of experimental art and theater against a backdrop of traditional architecture flourishes.

    The signature: For an introduction to Kazakh culture, visit the National Museum, which stands across from the presidential palace and offers exhibits on Kazakh art and history. Afterward visit idyllic Panfilov Park to see St. Ascension Cathedral, which is one of the largest wooden structures in the world built entirely without nails.

    Insider knowledge: The theater scene is where the most interesting, cutting-edge art is happening. Catch a show at Art & Shock Theatre, the internationally acclaimed conceptual theater group, or visit Lermontov Russian Drama Theatre, which stages Russian plays Tuesday to Sunday and turns the theater into an exhibit space for local contemporary artists on Mondays.

    Don’t miss: An exhibit at Arvest Art Gallery, which opened five years ago and has quickly become the contemporary arts center of the city.

    ANTWERP, Belgium

    The scene: Quirky and modern northern European style meets classic Flemish elegance.

    The signature: Antwerp is a blend of the historic and the contemporary. For a taste of the historic, visit the iconic 14th-century Cathedral of Our Lady, which houses several important paintings by Peter Paul Rubens. For a modern turn, stop by the flagship location of Dries Van Noten, Antwerp’s most significant avant-garde fashion designer.

    Insider knowledge: Typeface enthusiasts will love the Museum Plantin-Moretus, which honors the history of typography. The collection includes the two oldest printing presses in the world. Plan to go at the end of the week since the museum is located in the Vrijdagmarkt, a 16th-century square known for its Friday market.

    Don’t miss: Rubenshuis, the former home and studio of the painter Rubens. The house is an architectural curiosity, built to resemble a Renaissance-era Italian palace and featuring a Baroque garden and a portico. Guests can tour here now and see many of the artist’s most famous works, including Adam and Eve.

    DRESDEN, Germany

    The scene: An old cultural hub revives 60 years after mass destruction.

    The signature: Before World War II, Dresden was Germany’s arts capital, but much of its famous architecture was destroyed in the firebombing of 1945. The stone Frauenkirche, or Church of Our Lady, underwent a $218 million restoration in 2006 to mark the city’s 800th birthday and now anchors the Altstadt (Old Town). See other beautifully restored Baroque buildings here, like the Zwinger Palace or the Semperoper.

    Insider knowledge: Six times a year the illustrious Dresden Philharmonic performs in the Frauenkirche — including concerts for Advent and New Year’s and two events this coming season to mark Wagner’s 200th birthday.

    Don’t miss: Visit the Military History Museum to explore how the city has been affected — structurally and socially — by war. The museum, one of Germany’s largest, is only a year old but offers important, if painful, insight into Dresden’s cultural past.

    HELSINKI, Finland

    The scene: Imaginative, hyper-current European design.

    The signature: Helsinki is nearing the end of its year as the World Design Capital, a distinction that brought a major influx of artists, events and design-related projects. There is plenty to catch between now and December, including a food-and-design pop-up market at the city’s abattoir (slaughterhouse) and the timber-made Kamppi Chapel of Silence, recently built in bustling Narinkka Square.

    Insider knowledge: Only Helsinki’s food scene rivals its design scene. Visit Chez Dominique, the city’s only restaurant with two Michelin stars, to sample Finnish gastronomy at its most elevated. Or swing by Herring Market for a taste of Helsinki’s fishier heritage.

    Don’t miss: Wander Punavuori, the Design District, to get the most concentrated dose of Helsinki style. The neighborhood boasts a little of everything, from antiques and fine art at Haddadin to runway fashions from Ivana Helsinki, an art, fashion and film collective that just showed at New York fashion week.

    HAVANA, Cuba

    The scene: A postcolonial time warp with a thriving music scene.

    The signature: A decades-long embargo has taken Havana off the radar for most American travelers — and suspended the city in the aesthetics of the 1960s (picture old Ford Thunderbirds on the roads) — but the music keeps evolving. Hear Cuba’s biggest acts alongside up-and-comers at Casa de la Música Miramar.

    Insider knowledge: Skip the government-run restaurants and opt instead for paladares, privately run eateries like La Galería, which serves elevated Cuban fare on a breezy terrace.

    Don’t miss: El Malecón, an esplanade and seawall that begins in Old Havana and stretches four miles up the coast. The walk offers views of several of the city’s important historical landmarks, like El Morro castle and the Castillo de San Salvador de la Punta.

    Le Mans, France

    The scene: Ancient history meets pastoral French charm.

    The signature: While best known for its epic annual 24-hour auto race, Le Mans dates back to the first century B.C. and has a rich cultural history, including links to the Plantagenet dynasty. Visitors can wander cobbled streets among 15th-century timber houses in the old town, and the recently renovated Carré Plantagenêt gives a good overview of the region’s history.

    Insider knowledge: The Entre Cours et Jardins Festival gives the public access to roughly 20 exquisite — and often classically French — private gardens in the region.

    Don’t miss: The original Gallo-Roman walls and Roman baths that lie near the outskirts of the city. Source: CNN

    • Connecting you with the world of travel and tourism

      28th East Mediterranean Tourism and Travel Exhibition https://emittistanbul.com/en

      Asia Pool & Spa Expo , May 10 – 12, 2025 , Guangzhou , China

      An Opportunity to enter South-East Asian market in 2023

      KAZAKHSTAN International Exhibition “Tourism & Travel” Almaty, Kazakhstan

      CHINA- Beyond your imagination

      Africa and Americas Unite

      at Landmark Summit to Plan

      Shared Tourism Future

      Tourism leaders from both Africa and the Americas have jointly committed to working together to make the sector a pillar of collective sustainable and inclusive development across both continents.

      The “Punta Cana Declaration” was adopted at the conclusion of the very first joint meeting of UN Tourism’s Regional Commissions for Africa and the Americas and followed two days of shared dialogue around the key themes of education and investments into the sector. Recognizing the historic ties between the two regions, as well their unique and complementary cultures, the Summit served as a landmark platform for strengthened cooperation, capitalizing on innovation, education, investments and creative industries for the future development of tourism.

      This summit offers a unique platform to forge connections and build bridges between Africa and the Americas, create strategic cross-regional partnerships, foster South-South cooperation projects, all for the benefit of the tourism sector of the two regions

      Welcoming around 200 high-level participants among them 14 Ministers, representing 27 countries (15 from the Americas and 12 from Africa), UN Tourism Secretary-General Zurab Pololikashvili said: “This summit offers a unique platform to forge connections and build bridges between Africa and the Americas, create strategic cross-regional partnerships, foster South-South cooperation projects, all for the benefit of the tourism sector of the two regions.”  – 3 Oct 2024 ( UN Tourism )

      UNWTO becomes “UN Tourism” 

      The World Tourism Organization (UNWTO) enters a new era  with a new name and brand: UN Tourism. With this new brand, the Organization reaffirms its status as the United Nations specialized agency for tourism and the global leader of tourism for development, driving social and economic change to ensure that “people and planet” are always center stage.

      UN Tourism: Transforming tourism for a better worldTo achieve this goal, UN Tourism engaged the services of Interbrand, the leading global branding agency. Interbrand successfully translated the Organization’s renewed vision for tourism into a new visual identity and brand narrative.

      This involved renaming the Organization, transitioning from UNWTO to UN Tourism. At the same time, a new brand narrative was meticulously crafted, one that seamlessly aligns with UN Tourism’s central mission and priorities. This narrative pivots around three main messages: the UN as a global altruistic organization, the notion of connecting humans around the world, and the concept of proactivity and movement.

      Enhancing the well-being of individuals, safeguarding the natural environment, stimulating economic advancement, and fostering international harmony are key goals that are the fundamental essence of UN Tourism

      By moving away from acronyms, UN Tourism adopts a more approachable stance and capitalizes on its strengths: the “UN”, signifying authority, and tourism, a simple and relatable concept for all. This change has been endorsed by the Organization’s membership, highlighting its united support for the profound transformation and reinvention of UN Tourism in recent years, as it has become more agile, visible, and ever closer to its Member States, partners and the sector as a whole.

      With 160 Member States and hundreds of private sector affiliates, UN Tourism has its headquarters in Madrid, Spain, and Regional Offices in Nara (Japan) covering Asia & Pacific, Riyadh (Saudi Arabia) for the Middle East, as well as forthcoming Regional Offices for the Americas (Rio de Janeiro, Brazil) and Africa (Morocco). Its priorities center on promoting tourism for sustainable development in line with the UN’s 2030 Agenda for Sustainable Development and its 17 Global Goals. UN Tourism promotes quality education, supports decent jobs in the sector, identifies talent and drives innovation and accelerates tourism climate action and sustainability . – UN Tourism Jan. 2024

      TAT launches

      “Thais Always Care” Campaign 

      “The Tourism Authority of Thailand launches ‘Thais Always Care’ campaign in collaboration with other organizations to ensure tourists’ safety and enhance positive image.”

      The “Thais Always Care” online communication campaign was officially launched by the Tourism Authority of Thailand (TAT) in collaboration with the Tourist Police Bureau, Grab Taxi (Thailand), and Central Pattana (CPN) to ensure the safety and welcome of tourists from around the world. The campaign aims to provide seamless travel experiences for visitors to Thailand while also reinforcing the positive image of the country as a safe destination.

      The campaign reflects Thailand’s renowned hospitality and warmth to visitors, showcasing the country as a desirable destination for tourists. “CARE” stands for Compassion, Assistant, Relief, and Elevate, encompassing the generosity of the Thai people and their commitment to providing a safe and enjoyable travel experience for tourists.

      Partners involved in the campaign have strengthened their safety measures and are utilizing technology to ensure the safety of tourists in Thailand. This includes installing CCTV cameras, implementing strict security checks at department stores, and utilizing technology like the “POLICE I LERT U” application to offer emergency assistance to international visitors. The campaign will also involve working with international KOLs to enhance the positive image of Thailand’s tourism assets and reinforce the country’s reputation as a safe destination. -Tourism Authority of Thailand

      China’s resort island receives

      90 m tourists in 2023

      More than 90 million domestic and overseas tourists visited south China’s tropical island province of Hainan in 2023, up 49.9 percent year on year, local authorities said .

      Hainan’s total tourism revenue surged 71.9 percent year on year to about 181.3 billion yuan (about 25.5 billion U.S. dollars) in 2023, according to the provincial department of tourism, culture, radio, television and sports.

      Last year, Hainan experienced rapid development in cruise tourism. Cruises to the Xisha Islands in the South China Sea saw 400 trips, up 277.8 percent year on year, and received 149,400 domestic tourists, up 405.33 percent.

      This year, Hainan aims to receive 99 million tourists and its tourism revenue is expected to reach 207 billion yuan. The province aims to receive more than 1 million inbound tourists in 2024.

      China aims to build Hainan into an international tourism and consumption center by 2025 and a globally influential tourism and consumption destination by 2035. – Xinhua

      Vietnam  to welcome 17-18

      million tourists  this year

      Việt Nam’s tourism industry has set a target to welcome 17-18 million foreign visitors in 2024, approaching the pre-pandemic record in 2019 when COVID-19 had yet to disrupt global travel.

      In 2023, the figure hit 12.6 million, surpassing the initial target set earlier in the year (before China, which accounted for a third of foreign arrivals to Việt Nam pre-pandemic, announced reopening plans) by 57 per cent and achieving the adjusted goal of 12-13 million.

      The number of domestic travellers, meanwhile, stood at 108 million, up 6 per cent compared to the set target. Tourism activities generated about VNĐ678 trillion (US$27.85 billion) in revenue, 4.3 per cent higher than the yearly plan.

      Despite substantial recovery in 2023, the Việt Nam National Authority of Tourism (VNAT) said the domestic tourism recovery will still face challenges in the year ahead. This is particularly true in the context of the unpredictable global developments stemming from economic uncertainties, regional conflicts and climate change.

      Việt Nam’s socio-economic conditions remain stable; the economy continues to grow and inflation has been kept in check. But the persistent threat of disease and natural disasters are likely to create uncertainty affecting production, business activities and the daily lives of citizens.

      According to forecasts from the UN World Tourism Organisation and the World Travel and Tourism Council, international travel activities may fully recover by the end of 2024, reaching the levels achieved in 2019. However, the recovery is expected to be uneven across different regions.

      The ever-changing demands of international tourists require higher standards in product quality, diversity and unique experiences. The trends of integrating information technology, artificial intelligence and digital transformation are envisioned to drive the emergence of new forms of tourism.

      Based on these analyses and projections, Việt Nam aims to serve 17-18 million foreign and 110 million domestic visitors this year, with an expected total revenue from tourism nearing VNĐ840 trillion.

      To achieve the stated objectives, Minister of Culture, Sports and Tourism Nguyễn Văn Hùng has instructed the VNAT to continue focusing on advising and improving the institutional framework, policies, reviewing identified deficiencies for adjustment, and international commitments in the field of tourism. Collaboration with other ministries and sectors is emphasised to formulate policies for developing various types of products such as agricultural tourism and digital transformation in tourism. He also noted the need for attention on strengthening tourism statistics and digital transformation to enhance the effectiveness of data collection, providing reliable figures to efficiently support tourism policy planning.

      The ministry also calls for enhanced training for tourism officials and workers to meet requirements of new situations, especially in terms of language proficiency and technology expertise. — VNS

      Global Medical Tourism market 

      USD 136.93 billion in 10 years

      Newark, Jan. 01, 2024 (GLOBE NEWSWIRE) — The Brainy Insights estimates that the USD 20.07 billion in 2022 global Medical Tourism market will reach USD 136.93 billion by 2032. There is a growing trend towards health and wellness tourism, with individuals seeking medical treatments, preventive care, wellness programs, and holistic health experiences. Medical tourism destinations can capitalize on this trend by offering comprehensive health and wellness packages.

      Furthermore, integrating digital health technologies, including telemedicine, virtual consultations, and electronic health records, can enhance the accessibility and coordination of medical tourism services. Digital platforms can streamline pre-travel consultations, post-treatment follow-ups, and information exchange between healthcare providers and patients. Introducing new and advanced medical treatments, therapies, and procedures can attract medical tourists seeking cutting-edge healthcare solutions. Countries and healthcare providers that stay at the forefront of medical innovation can position themselves as leaders in the industry.

      In addition, customized and personalized medical tourism packages catering to individual patient’s unique needs and preferences present an opportunity for service providers. Tailoring experiences that include cultural activities, recovery retreats, and concierge services can set providers apart in a competitive market.

      Besides, wellness tourism, including genetic testing and personalized health assessments, is gaining traction. Medical tourism destinations can offer specialized wellness packages, including genetic evaluations and preventive health screenings, to attract individuals interested in proactive healthcare.

      FACTS —

      Tourism helps in:

      👉Reducing poverty

      👉Reducing Inequalities

      👉Promoting gender equality

      👉Fostering decent work and economic growth

      World Tourism Day 2021: ‘Tourism for Inclusive Growth’

      In 2019, Travel & Tourism’s direct, indirect and induced impact accounted for:
      -US$8.9 trillion contribution to the world’s GDP
      -10.3% of global GDP
      -330 million jobs, 1 in 10 jobs around the world
      -US$1.7 trillion visitor exports (6.8% of total exports,
      28.3% of global services exports)
      -US$948 billion capital investment (4.3% of total
      investment)