• Germans are travelling more often

    June 18, 2013
    Germans are travelling more often

    Berlin, 18 June 2013 – Almost 50 per cent of Germans have already made up their minds to take an extra break in addition to their main annual holiday.

    According to the findings of a representative survey carried out by ADAC Reisemonitor and presented at ITB Berlin, around 45.1 per cent of the respondents said that in 2013 they were planning to go on an extra break taking five days or longer. As people age they travel a lot more often. 52.7 per cent of the over-60s said they planned to go on more holidays, in contrast to only 40.9 per cent of under-29s and 43.6 per cent of 30 to 39 year-olds.

    Germany’s was very popular among the interviewees. For 37.1 per cent it was their main holiday destination and for 41.3 per cent the place where they took a second break. For their annual holidays 13 per cent said they went to Spain, while 11.9 per cent went to Italy and 7.9 per cent to Austria. For extra breaks the rankings were exactly the opposite, with the ADAC survey listing Italy and Austria (10.3 per cent) ahead of Spain (7.2 per cent). 9.1 per cent of the respondents were also willing to take a long-haul trip for their second break.

    Among destinations, the USA (2.2 per cent) ranked ahead of Egypt (2 per cent) and the Far East, including countries such as China and Thailand (1.3 per cent). Two-thirds of all other trips were stated as taking a maximum of seven days. The interviewees said their main annual holiday averaged 14 days, whereas other trips took about eight days less. The peak months for taking second and third trips were April/May and September/October.

    Dr. Martin Buck, Director of Travel & Logistics, Messe Berlin: “Short breaks are gaining in popularity. Instead of taking a single annual holiday people are increasingly going on a several trips. How often people take short breaks is dictated by fluctuations in the economy. Despite this, the prospects for a stable market for short breaks are good.“

    The ADAC Reisemonitor carries out an annual survey in Germany and provides information on trends and travel patterns. The TNS Infratest Institute was commissioned by ADAC to poll 4,000 of its members, asking where they travelled to, how long they went, how much they spent, what transport they used and the type of trip they undertook.

    Full details of the survey are available for downloading at http://media.adac.de/nc/mediaservice/studien.html

    • Connecting you with the world of travel and tourism

      Theme Park Expo Vietnam 2025

      Asia Pool & Spa Expo , May 10 – 12, 2025 , Guangzhou , China

      KAZAKHSTAN International Exhibition “Tourism & Travel” Almaty, Kazakhstan

      CHINA- Beyond your imagination

      Gulf Cooperation Council Tourism 

      Dubai – As tourism destinations in the Gulf Cooperation Council (GCC) continue to grow, involving local communities in destination development has become increasingly vital for long-term success.

      Abu Dhabi’s Tourism Strategy 2030 aims for 39.3 million visitors per year, while Saudi Arabia’s Vision 2030 targets 150 million domestic and international visits, emphasising how tourism is being established as a key element of economic diversification throughout the region.

      At Arabian Travel Market (ATM) 2025, industry leaders emphasised that sustainable revitalisation of destinations must align tourism investments with community partnerships, cultural authenticity, and immersive guest experiences to provide lasting value for both residents and visitors.

      During the session on “Considerations and Implications of Involving Communities in Destination Revitalisation” on the ATM 2025 Global Stage, experts shared insights into building resilience, enhancing local prosperity, and ensuring tourism growth is both inclusive and enduring.

      Arabian Travel Market 2025, held under the theme “Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity”,  featured more than 200 speakers across three content stages and welcomes over 55,000 travel professionals from 166 countries.

      Messe Berlin India launched 

      to drive growth of ITB India 

      Messe Berlin announces the official launch of Messe Berlin India, a newly incorporated subsidiary that underscores the company’s long-term commitment to one of Asia’s fastest-growing markets. Headquartered in Delhi , the new entity will serve as a strategic base for expanding ITB India and launching future projects tailored to the Indian market. With this establishment, Messe Berlin is reinforcing its vision of India as a regional hub for innovation, collaboration, and sustainable business growth within the exhibition and events industry.

      “Messe Berlin’s presence in India reflects our strategic intent to strengthen our international reach by being where the growth is. India is a key market for us — vibrant, diverse, and full of opportunities. With Messe Berlin India, we are laying down long-term foundations to build strong partnerships, support local industries, and elevate our global platforms,” said Dr. Mario Tobias, CEO, Messe Berlin.

      ITB India, inaugurated in 2023, continues as the flagship event under the new subsidiary. Held annually, ITB India is a three-day B2B travel trade show and convention that connects the global travel and tourism industry with the Indian market. Alongside MICE Show India, Travel Tech India, and the ITB India Conference, ITB India serves as a unique platform to forge new partnerships, strengthen existing ties, and capitalize on the fast-growing potential of the Indian and South Asian travel economies. The show hosts key players from the MICE, Leisure, Corporate Travel, and Travel Technology sectors. The upcoming edition, ITB India 2025, will take place from 2 – 4 September 2025  in Mumbai.

      FACTS —

      Tourism helps in:

      👉Reducing poverty

      👉Reducing Inequalities

      👉Promoting gender equality

      👉Fostering decent work and economic growth

      World Tourism Day 2021: ‘Tourism for Inclusive Growth’

      In 2019, Travel & Tourism’s direct, indirect and induced impact accounted for:
      -US$8.9 trillion contribution to the world’s GDP
      -10.3% of global GDP
      -330 million jobs, 1 in 10 jobs around the world
      -US$1.7 trillion visitor exports (6.8% of total exports,
      28.3% of global services exports)
      -US$948 billion capital investment (4.3% of total
      investment)

      Best Tourism Villages 2024

      ” Nihao ! China ” Silk Road Tourism